Alex
Brown on Using Social Media
for Social Causes
Our social
media consultant, Alex Brown
of Alex Brown Racing, was
recently featured on the
Knowledge at Wharton video
network, discussing his
use of social media to build
a racehorse rescue community
that has quickly raised
more than $1 million and
garnered mainstream media
attention for the cause.
Web Site
Evaluation for Pediatric
Nursing Certification Board
(PNCB)
There's
nothing more gratifying
for us than serving organizations
devoted to high standards,
continual improvement, and
meaningful work. We are
pleased to provide Web site
evaluation services for
PNCB, as they undertake
a diagnostic assessment
of their three-year-old
site.
Human
Resource Certification Institute
Web Site Redesign
We are
delighted to support ATS
in a Web redesign project
for the Human Resource Certification
Institute. We will provide
usability, information architecture,
and user experience consultation
on the engagement.
ASAE
TechnoScope Newsletter
Article
Jacqui
Olkin coauthored an article
with Jeff Ward for the April
issue of ASAE's TechnoScope
newsletter. The article
gives a recipe for getting
executive support for your
IT project and the most
bang for your budget. Read
the article.
Content
Development for DC WASA
We are
pleased to continue to serve
the DC Water and Sewer Authority
(DC WASA). Following a Web
site redesign we led with
WebFirst,
we are revising their Web
content to better serve
Web site users and support
the DC WASA brand.
Social
Media Expert Alex Brown
Joins Our Team
We are
delighted to welcome Alex
Brown as our resident
social media rainmaker.
As an admissions director
at the Wharton School, Alex
introduced social media
into business school recruiting.
He is now better known for
parlaying his passion for
horseracing into an online
community that has raised
more than $1 million to
benefit equine medical research
and end horse slaughter.
We look forward to putting
Alex's expertise to work
in support of our clients'
causes.
Recent
Wrap Ups:
Redesign
of D.C. Water and Sewer
Authority, with WebFirst