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If
you are revising or redesigning
your web site, or if you
are a technology vendor
looking for a partner to
manage the creative side
of your web site design
projects, look no further.
We offer
web design (and redesign)
creative leadership and project management, including—
We
can help take your web site
from the conceptual phase
to launch and beyond. Employing
an iterative, user-focused
design methodology, we plan
a site based on your organization's
and audiences' specific
goals and needs.
We
can also guide you through
the process of content preparation and migration and help
you develop a plan for managing and
maintaining the new site
for years to come.
Our approach
to design projects
includes—
Discovery:
We gather
information about your company,
your communications objectives,
and your brand. We evaluate
the current site, if one exists. We conduct Audience Analysis and User Research. We use this information
to develop a strategy for the
new site.
Information
architecture and taxonomy: We
organize existing and future
content and functionality,
according to standard usability
and content presentation
guidelines. We develop
a site structure, nomenclature (labeling), and classification, that make
sense to your internal and
external audiences. We conduct usability testing to valid the proposed IA.
Design
management: We can
manage your in-house or
contracted designer or employ
one of our design partners
to create the visual design
for your new site. All designs
will be evaluated for usability
compliance. Once a design
concept has been selected,
we ensure seamless
transition from design to
implementation.
Site management/governance planning:
We help plan content development and maintenance, and the
ongoing management
and measurement of the new
site. This plan is often called a Content Strategy.
We can also assist in training your staff to adopt new ways of working in conjuction with the release of a new site.
Contact
us to learn more.
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