Web usability is a field of research and practice aimed at making Web interfaces easier to use. In today's competitive environment, a site that's hard to use is a site that will not be used.

We recommend usability as part of design and technology projects and as a periodic diagnostic assessment to see what's working and what's not.

We design affordable usability approaches to help ensure maximum ROI in a design project. We also provide a la carte usability services, such as Web site evaluations and videotaped user testing. Many of our usability services can be offered in person or remotely, depending on your requirements.

We also offer wayfinding studies of physical spaces, such as public buildings and campuses.

Our usability services include—

• heuristic evaluations (jpg) and multidimensional Web site evaluations
• card sorts (various methods)
• paper prototyping/wireframe testing (jpg)
• functional prototype testing (jpg)
• video- and audio-recorded user testing (jpg)
• eyetracking studies
• remote online testing
• wayfinding studies
• mobile device usability testing
  
• field studies
• audience analysis
• user persona development
• stakeholder interviews and surveys
• focus groups

Usability techniques can also help ensure successful print communications projects. We offer—

• grade-level readability assessments
• document usability testing
• design usability evaluation and testing

If you're planning a technology project or just think your Web site or intranet could use a "check up," contact us for information about how usability analysis and testing can help.